Archive for October, 2009

Close Too Quick and You Lose Profit

Close Too Quick and You Lose Profit

We all have stories about new customers who have “fallen into our lap” and bought quickly. But …

By October 28, 2009 0 Comments Read More →
Overcoming Resistance: One Tribe at a Time

Overcoming Resistance: One Tribe at a Time

For those of you that are, at this very moment, being slowed by Resistance, taunted by Resistance, need inspiration to fight Resistance, aspire one day to defeat the evil beast of Resistance, meet a very special person …

By October 28, 2009 0 Comments Read More →
Are Your Salespeople Caving in under Price Pressure?

Are Your Salespeople Caving in under Price Pressure?

What do you do when faced with a potential customer who is relentlessly insisting on a discount?

By October 28, 2009 0 Comments Read More →
Dumb Bureaucrats, Insufferable Bosses and … Courage?

Dumb Bureaucrats, Insufferable Bosses and … Courage?

We’ve all had them. We’ve all met them. Dumb bureaucrats and insufferable bosses. But how to deal with them? Here are three time-proven leadership lessons not to take for “Grant-ed.”

By October 28, 2009 0 Comments Read More →
Hoodwinked! An Interview with the Economic Hit Man John Perkins

Hoodwinked! An Interview with the Economic Hit Man John Perkins

John Perkins has seen the signs of today’s economic meltdown before. The subprime mortgage fiascos, the banking industry collapse, the rising tide of unemployment, the shuttering of small businesses across the landscape are all too familiar symptoms of a far greater disease. In his former life as an economic hit man, he was on the front lines both as an observer and a perpetrator of events, once confined only to the third world, that have now sent the United States—and in fact the entire planet—spiraling toward disaster

By October 28, 2009 5 Comments Read More →
The Broken Bridge Between Think and Work

The Broken Bridge Between Think and Work

Managers think and plan, workers work. In between is delegation, by which authority to perform tasks and consume corporate resources is granted. That’s how managers used to be taught in America, so there are probably still some contaminating effectiveness in many work places.

By October 28, 2009 0 Comments Read More →
Why Stretching Will Kill Your Sales

Why Stretching Will Kill Your Sales

Stretching before presenting an offer will hurt (sales, that is) and … it’ll kill cash flow. Here’s why …

By October 27, 2009 0 Comments Read More →
2009 Marketech Tools and Trends in New Media

2009 Marketech Tools and Trends in New Media

An 80-page guide to the latest in New Media marketing tool and trends. Covers Customer Listening, Twitter, Microblogging, Blogging, Facebook, LinkedIn, Social Networking Environments, Video Sharing, Email, Social Media Optimization, Widgets and Gadgets, Photo, Slideshow and Media Sharing Environments …

By October 27, 2009 0 Comments Read More →
Content Marketing Playbook: 42 Ways to Connect with Customers

Content Marketing Playbook: 42 Ways to Connect with Customers

By Steve Kayser, Cincom Expert Access A while back I wrote an article titled”The End of Marketing and PR.”The article reviewed a lot of the new media applications, platforms and networks that can help you connect with customers. Things like Twitter, Facebook, LinkedIn, YouTube, Animoto, StumbleUpon, SlideRocket, widgets, blidgets and a bunch of other whatchamacallit-idgets. […]

By October 27, 2009 0 Comments Read More →