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Archive for October, 2011

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There’s No One as Irish as Barack Obama … Does E Still =MC2?

There’s No One as Irish as Barack Obama … Does E Still =MC2?

I received an email from a Mr. Ger Corrigan in Ireland with the subject line, “There’s No One As Irish as Barack Obama – Einstein and The Neutrino Song.” I was getting ready to delete the email but I thought the subject line was so unique and interesting I’d open it up. Truthfully, I was [...]

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Satisfied Customers Are Not the Same as Loyal Advocates

Satisfied Customers Are Not the Same as Loyal Advocates

Learn how to conquer “The Last Mile in Retail” in this new new e-book.

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Diagnose and Deter Congestive Communications

Diagnose and Deter Congestive Communications

Resource to help diagnosis and deter ineffective healthcare communication efforts.

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Ventana Research: Customer Experience Management – 2011

Ventana Research: Customer Experience Management – 2011

Ventana Research evaluates top vendors and their products in seven critical categories.

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Eight Steps to Exceptional Customer Experiences for State Government Agencies

Eight Steps to Exceptional Customer Experiences for State Government Agencies

Facing a budget crunch? How to match expectations with these real-world ideas.

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Social Business Readiness: How Advanced Companies Prepare

Social Business Readiness: How Advanced Companies Prepare

Jeremiah Owyang is the analyst to keep up with for the nascent “social business” movement. His analysis and insights are always helpful – and many times wonderfully enlightening. This presentation covers: Social Media crises are on the rise-but most companies are ill-prepared Four ways to prepare for social business success The Social Business Media Heirarchy [...]

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Is Content Marketing the New King?

Is Content Marketing the New King?

Content marketing has just been crowned king, far surpassing SEO,  print, television and radio advertising as the preferred marketing tool for today’s business-to-business entrepreneur.

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What Is a Person for (Anymore)?

What Is a Person for (Anymore)?

The seismic shift we’re seeing in the jobs economy towards more highly skilled workers calls for…

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Is Social Proof Really Any Proof at All?

Is Social Proof Really Any Proof at All?

By definition, social proof numbers are shortcuts. Brand logos and other symbols are shortcuts.  

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Getting Your Important Work Done: E-Book

Getting Your Important Work Done: E-Book

I can’t get my important work done … I’m too busy doing all my other work.

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The Zero Moment of Truth

The Zero Moment of Truth

They browse, dig, explore, dream and master, and buy with confidence. Then they share what they learned with others.

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The Power of Trust and Mistrust

The Power of Trust and Mistrust

When trust levels are high, so is the quality and performance of business—the reverse is also true.

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I Like You, But Really, Uh … Not in That Way

I Like You, But Really, Uh … Not in That Way

The Likanomics of friends, fans and followers. Just because I like you doesn’t really mean …

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Eight Twitter Tools to Help You Tweet Like a Pro

Eight Twitter Tools to Help You Tweet Like a Pro

There are 1.5 million Twitter tools out there. How do you separate the wheat from the chaff? Here are…

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Getting Results: Outcomes over Activities

Getting Results: Outcomes over Activities

I don’t care how much time you do or don’t spend … what’s the outcome?

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Why Do Some Ideas Stink … and Others Stick?

Why Do Some Ideas Stink … and Others Stick?

Is it the imbalance between finding the “answer” and “telling others”?

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Big Marketing Power in a Little Word

Big Marketing Power in a Little Word

Proper English is a beautiful thing, but when it comes to succeeding in today’s …

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Getting Personal with Performance Improvement

Getting Personal with Performance Improvement

Are your direct reports in need of a career makeover?

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Mobile, Tablet, Social Media Transforming Customer Communications … in the Insurance Industry?

Mobile, Tablet, Social Media Transforming Customer Communications … in the Insurance Industry?

Interview with Mark Breading, Insurance Industry Business Analyst.

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Switch: How to Change When Change Is Hard … a Real Bright Spot

Switch: How to Change When Change Is Hard … a Real Bright Spot

Chip Heath is a bright spot. After watching his keynote speech at…