Dr. Charles Pellerin, Former Director of Astrophysics NASA, and author of “How NASA Builds Teams,” talks about the Hubble Space Telescope, a flawed mirror, what story-lines mean and shares his insight on the future of space program.
I’ve seen a lot of senior people cripple programs because they let their need to be the boss get in the way of getting the job done.
Too many salespeople view their buyers as anything but smart, especially those salespeople who deal with purchasing departments. They’ve seen the games that can be played and they know how to leverage such games to their advantage.
The National Innovation Conference is being held at Wright-Patterson Air Force Base October 7-8, 2010. It features speaker keynotes from the Air Force Research Lab, P&G, Intel, Planet Eureka, Basadur Applied Creativity and TRIZ Masters from around the world. Join us! READ MORE …
Versatility is a skill that can be learned, and people who have it are measurably…
Apparently, not all the “best places to work” are really the best places to work.
Tips for Increasing Online Sales
This happy roofer turns customers and prospects into happy campers.
Four excuses. Four solutions.
The Cold Call is dead. It cannot be justified. Long live the Cold Call.
It is enough to make any Marketing VP (not to mention the CFO) think they’ve found the Promised Land. Online global communities with easy access, no cost to participate, and literally millions of people and companies joining every month, driving traffic estimates to the stratosphere. But is it?
Are you using customer success stories in your sales and marketing campaigns? If you’re not, you should be. Casey Hibbard, author of the book Stories That Sell, says that customer success stories have become increasingly popular in the past 10 years. Why? According to Hibbard …
4 keys to help grow your business with social media thought leadership.
Can social media help the healthcare bottom-line?
Take care of these six steps and you won’t be stressed, needlessly flummoxed, mismatched, or otherwise bummed-out.
Is Your Prospect Nothing More Than a Suspect in Disguise? We’ve all been there. After countless calls, meetings and an endless amount of work, you just can’t get the customer to say “yes” and move forward. There can be hundreds of theories and ideas as to why this happens more times than we care to [...]
Websites can be powerful magnets for attracting buyers and growing revenue – or giant sinkholes for money and lost business opportunities. But what really makes buyers click? Ever heard of the Tri-Brainal Tribunal? Steve Kayser interviews Dr. Susan Weinschenk, author of “Neuro Web Design: What Makes Them Click?”
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