The knee-jerk reaction of many company execs is to silence the loudest critics their companies have. From the diplomatic to demanding, the approaches vary but the message often delivered to critics is the same ..
It is no wonder that very few companies enjoy customer loyalty nowadays. Consumers are skeptical of company promises. A “new” product is not really “new.” A great-looking item on an info-commercial works much differently than demonstrated. The beautifully designed hotel room pictured on the website leaves a lot to be desired.
Another customer walks out of the door or hangs up the phone vowing never to return to your place of business again. What’s the big deal? You can’t please everyone, right? There’s more where they came from, right?
A SPECIAL REPORT FOR EXECUTIVES
The perfect order isn’t just for supply chains anymore. When one considers the impact it has on customer expectations and as a barometer of how well a company is fulfilling those expectations, it forces the issue of how demand-driven a supply chain really is.
The ‘the customer is always right,’ is wrong. And there are many ways to prove it.
Something happened on the way to a sour economy: Too many companies learned the hard way that their salespeople didn’t know how to sell. Instead, their salespeople were good at taking orders and providing customer service.
These are tough times. How to keep employees engaged, positive and pumped?
Subscribe via Email
