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By Joanne Black on August 08th, 2010
Why Social Networking Your Way Won’t Build Your Business
Social networking isn’t the next best thing…You are!
Social networking isn’t the next best thing…You are!
Strengthening your marketing, PR, selling and customer service strategies with social networks deliver more measurable and relevant results than focusing on social networks alone.
Has social networking gone from “here’s what I’m doing” to “here’s what I’m selling?”
Much praise has been heaped on social networks for their ability to streamline customer connections, making it possible to hear the voice of customers much clearer, and serve as a means for everyone from CIOs and CEOs to interns to better listen to custom. But, right now there is a social network credibility gap … and it’s growing.
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